Den starka signalen

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Den starka signalen

Den starka signalen

Varje gång jag gör ett köp, sänder jag ut flertalet signaler. Som nått mycket längre än jag tror. När jag exempelvis köper en ansiktskräm sänder jag en postiv signal till tillverkaren, men även alla dess leverantörer. Genom den handlingen uppmuntrar jag alla dem som levererar råvaror, och förpackningar. Som i sin tur behöver leverantörer. Förpackningen ska tryckas text på, odlaren av diverse råvara ska bruka jorden och så vidare.

Om jag tittar på  min nyinköpta ansiktskräm och föreställer mig en en film som spelas baklänges fram till minsta beståndsdel, så blir det ett rätt långt klipp. Frågan som uppstår därefter är, vem/vilka är det jag har gynnat med mina pengar? Just den frågan är det fler och fler som ställer sig och börjar handla mer medvetet och ifrågasätter, så även jag.  För om jag spelar filmen framlänges, inser jag att mitt köp inte tar slut med mig. Den ska förbrukas men inte försvinna, den fortsätter at existera men i oilka former. Genom min kropp och ut i avloppen. Genom en tom förpackning som skall bli sopor. Genom ett kvitto jag fick i butiken, som i sin tur sänder signalen om "mer av detta", till den som tillverkar.

Ett enda köp kan skicka så otroligt många signaler och stötta så många olika företag. Frågan är vad det betyder i förlängingen. Är det ett företag som tar hänsyn till människa och miljö eller inte. För mig har det kommit att blir så viktigt just av den anledningen, att veta vem som ligger bakom sådant som jag köper.  Jag minns ett barnprogram där huvdfigurerna skanderade " ingenting försvinner, allt finns kvar".  Exakt så är det, det går bara runt och runt. Krämen jag köpte igår kommer tillbaka till mig efter att jag använt den, fast i andra former... som mikroskopiska delar i maten, i fisken i luften i grönsakerna... någonstans tar det vägen och når oss igen.  En evig cirkel, ett kretslopp.

Av just den anledningen slutade jag, för ca 7 år sedan, att konsumera hudvård som inte är naturlig och ekologisk. För att jag vet att den ska passera min kropp, sedan ut i naturen för att komma tillbaka till mig i en annan form.  Även för att jag vill stödja en produktion av riktigt sjysst hudvård som inte belastar hälsan eller miljön lika hårt som den konventionella. Signalerna vi sänder är starka och många.

I detta hörn av Care Of Gerds Magazine kommer jag att sända ut mina signaler och fortsätta att stödja svensktillverkad, naturlig/ekologisk hudvård av väldigt hög kvalitet.  :)Iván Valencia

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Iván Valencia Jag är hudvårdsnörden som förvandlade mitt stora intresse till mitt jobb. Under ca 16 års tid har jag arbetat med hudvård och skönhet. Bakom mig har jag uppdrag för några av de mest kända varumärkena på marknaden, internationella men även svenska. Jag är en av medgrundarna till Organic Beauty Awards. Min passion för naturlig/ekologisk hudvård leder mig till att ständigt söka nya vägar att promota just det, hållbar hudvård.

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Hemsida: Iván Valencia Publicerat: 2018-01-09

Lökigt värre

Lökigt värre

Lök är en fantastisk grönsak. Den ger djup och smak åt alla sorters mat, den är god rå, kokt, stekt, bakad, picklad eller syrad. Billig är den också. I mitt kök är en maträtt inte komplett utan någon form av lök. Rå lök är jag och många andra känslig för, tillagad är den mer lättsmält.
GE DINA HÄNDER LITE KÄRLEK

GE DINA HÄNDER LITE KÄRLEK

Har ni tänkt på hur mycket vi använder våra händer – DAGLIGEN! Vi utsätter dom för både det ena och det andra under en hel dag. Det är sålunda inte alls underligt att vi blir torra och fnasiga om våra stackars händer emellanåt. Så därför är det viktigt att smörja dem dagligen för att de ska hålla sig mjuka, hela och fina.
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Månadens gåva januari

Månadens gåva får alla som handlar c/o Gerd produkter för 500 kr eller mer från oss eller de återförsäljare som har tagit in kampanjen.
Resetips

Resetips

Talesättet ”att läsa är att resa” håller jag med om på alla sätt. Jag är bokslukare och suger girigt i mig de ord och meningar som fantastiska författare världen över komponerat.