HAIR SCHOOL 1. This is how a strand of hair is structured.
Hair is made up of keratin, the same protein found in skin and nails. Each hair strand consists of dead keratinized cells in three different layers. The outermost layer is overlapping cells in a thin layer that protects the layer inside the cortex. The cortex contains melanin, the pigment that gives hair its color. The cells there are flat in shape. The shape of the cortex determines whether the hair will be straight or curly. The innermost layer is called the medulla and consists of large cells and air. The medulla reflects light so that the hair looks different in different environments. It is only in the lower part of the hair strand that the actual cell division, i.e. hair growth, takes place. This lower part consists of the papilla, which is connected to blood vessels in the subcutaneous tissue.

HAIR SCHOOL 2. Do you have curly or straight hair?
Now that we know that a hair strand is made up of layers upon layers, we move on to the next phase. Those of you who have hair that is straight, quite durable and shiny have a dense composition of the layers between CORTEX and MEDULLA. Those of you who have curly, wavy or hair that feels porous do not have a similar density between CORTEX and MEDULLA.
HAIR SCHOOL 3. Stimulate the papilla and boost blood circulation in the scalp.
You may have caught up with the trend of brushing your scalp? The reason why it is so beneficial is that we stimulate blood flow in the scalp and with that we also stimulate positive hair growth. Brush your hair once a day with a boar bristle brush or equivalent to achieve a good effect!
3 BIG NO NOS FOR YOUR HAIR
This mainly concerns those of you who have hair that is longer than shoulder length and then it applies to all hair types - For those of you who identified with curly or porous hair regardless of the length of your hair.
NO NO 1. How do you towel dry your hair?
Many people commit outright abuse on their hair when they get out of the shower. The lovely terry towel turns into a torture device for your hair the second you run the towel up your hair and rub it around.
THIS IS WHAT HAPPENS TO YOUR HAIR - When your hair is wet and damp, all the layers are open. Your hair is never as sensitive and brittle as when it is damp.
HOW TO DO IT! - First, squeeze out excess water from your hair. Then, wrap your towel around your hair and squeeze out the moisture from your hair.
NO NO 2. How do you detangle your hair?
The hair is washed and now it needs to be quickly straightened before it can dry on its own or before the blow dryer can do its job. Next comes the comb/brush or whatever tool you have and then we go…
WHAT HAPPENS TO YOUR HAIR - Same as No No 1. Your hair is brittle when it's damp. You pull out a lot of hair unnecessarily by tearing your hair out when you comb it out.
HOW TO DO IT - The whole secret to well-groomed hair is to moisturize it. Apply a generous amount of B2 HAIR SERUM to your hair then detangle your hair as if you were extremely sensitive. As you also squeeze the moisture out of your hair, you will find that the process of detangling your hair becomes less and less complicated.
NO NO 3. How do you style your hair?
Many people use substandard hair dryers, straighteners and/or curling irons without thinking about what they are doing to their hair.
THIS IS WHAT HAPPENS TO YOUR HAIR - We all know that if we iron a garment and the heat on the iron is too high, we can leave unwanted marks on our clothes. It's the exact same principle on hair!
HOW TO DO IT! Invest a little in yourself and your hair! You don't have to buy the best equipment to have a good tool. Don't use too much heat on your curling iron or blow dryer! ALWAYS apply a protective serum (B2 Hair Serum) to your hair before you start blow-drying your hair!
c/o GERD HAIR CARE ROUTINES FOR EVERYONE
Just as we talk about skin care routines, we talk about hair care routines and here is a guide to help you find the right one among our organic hair products .
ALL HAIR TYPES REGARDLESS OF LENGTH -
B2 Hair Serum is our warmest recommendation to everyone. It penetrates the hair shaft between the Medulla and Cortex and with the help of the properties of Silk Protein it can attach to the shaft. This means that we bind moisture in the shaft and not on the surface of the shaft. >>>>TO B2 HAIR SERUM
SHORT HAIR TO SHORT PAGE NOT CURLY.
Variant 1. Do you feel that you have nice, so-called Scandinavian hair?
Choose Cloudberry shampoo and moisturize with b2 hair Serum. Cloudberry Shampoo is an organic shampoo that provides a gentle cleanse and strengthens the hair with vitamin C-rich cloudberry seed oil. We have also chosen to add an organic rice starch that helps to give volume to fine Scandinavian hair. Squeeze the water out of your hair after you have washed your hair but then apply B2 Hair serum to damp hair!
Let it dry on its own or use your routine to fix it! >>>>>>>>>>>TO THE PACKAGE 
SHORT-CUT THICK HAIR IN NEED OF THAT LITTLE EXTRA (straight or curly)
Variant 2. Do you experience that you have thick hair that easily becomes frizzy or dry?
Choose Blueberry Shampoo to moisturize and strengthen your hair with vitamin E from blueberry seed oil. We have also chosen to add organic quinoa to really bring moisture deep into each hair strand. After washing your hair, pat your hair dry with a towel and then apply B2 Hair Serum to damp hair.
Let it dry on its own or use your routine to fix it! >>>>>>>>>>>TO THE PACKAGE 
PROBLEM SCALP WHEN YOU HAVE SHORT HAIR - REGARDLESS OF CURLY OR STRAIGHT.
Variant 3. Do you have problems with your scalp? Try doing the following!
Many times it can help to stop using harsh surfactants - Sodium Laureth sulfate is one of the harshest surfactants available and many people react negatively to it. Diet affects the scalp and you may need to think about what you eat. In c/o Gerd's hair care routine, you should choose Lingonberry Shampoo which contains the soothing natural benzoic acid. We have also chosen to add organic Aloe Vera which has a soothing effect on the scalp! Squeeze the water out of your hair and apply B2 Hair serum to your hair which provides moisture and strength to your hair.
Let it dry on its own or use your routine to fix it! >>>>>>>>>>>TO THE PACKAGE 
AXLE-LENGTH HAIR OR LONGER WITH QUALITY FINE SCANDINAVIAN HAIR
Variant 4. Do you feel that you have fine, so-called Scandinavian hair and that it is shoulder-length or longer?
Choose Cloudberry shampoo and moisturize with Blueberry Conditioner light and B2 hair Serum. Cloudberry Shampoo provides a gentle cleanse and strengthens the hair with vitamin C-rich cloudberry seed oil. We have also chosen to add an organic rice starch that helps to give volume to fine Scandinavian hair. After you have rinsed out the Shampoo, apply a small amount of Blueberry Conditioner Light to the lengths. Leave in for 2 minutes. Squeeze the water out of your hair after you have washed your hair but then apply B2 Hair serum to the damp hair!
Let it dry on its own or use your routine to fix it! >>>>>>>>>>>TO THE PACKAGE 
AXLE-LENGTH HAIR OR LONGER WITH QUALITY THICK STRONG HAIR IN NEED OF MOISTURE.
Variant 5. Do you experience that you have thick hair that easily becomes frizzy or dry?
Choose Blueberry Shampoo to moisturize and strengthen your hair with vitamin E from blueberry seed oil. We have also chosen to add organic quinoa to really bring moisture deep into each hair strand. After you have thoroughly rinsed out the shampoo, apply Blueberry conditioner Deep to the lengths and let it work for about 2 minutes. After washing your hair, squeeze your hair dry with a towel and then apply B2 Hair Serum to damp hair.
Let it dry on its own or use your routine to fix it! >>>>>>>>>>>TO THE PACKAGE 
PROBLEM SCALP WITH AXLE-LENGTH OR LONGER HAIR - FINE SCANDINAVIAN
Variant 6. Do you have problems with your scalp? Try doing the following!
Many times it can help to stop using harsh surfactants - Sodium Laureth sulfate is one of the harshest surfactants available and many people react negatively to it. Diet affects the scalp and there you may need to think about what you eat. In c/o Gerd's hair care routine, you should choose Lingonberry Shampoo which contains the soothing natural benzoic acid, we have also chosen to add organic Aloe Vera which has a soothing effect on the scalp! Apply Blueberry Conditioner Light to the lengths, leave on for 2 minutes and then rinse out the conditioner. Squeeze the water out of the hair and apply B2 Hair serum to the hair which provides moisture and strength to the hair.
Let it dry on its own or use your routine to fix it! >>>>>>>>>>>TO THE PACKAGE 
PROBLEM SCALP WITH AXLE-LENGTH OR LONGER HAIR - THICK AND THIRSTY
Variant 7. Do you have problems with your scalp? Try doing the following!
Many times it can help to stop using harsh surfactants - Sodium Laureth sulfate is one of the harshest surfactants available and many people react negatively to it. Diet affects the scalp and there you may need to think about what you eat. In c/o Gerd's hair care routine, you should choose Lingonberry Shampoo which contains the soothing natural benzoic acid, we have also chosen to add organic Aloe Vera which has a soothing effect on the scalp! Apply Blueberry Conditioner DEEP to the lengths, leave on for 2 minutes and then rinse out the conditioner. Squeeze the water out of the hair and apply B2 Hair serum to the hair which provides moisture and strength to the hair.
Let it dry on its own or use your routine to fix it! >>>>>>>>>>>TO THE PACKAGE 
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